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For Bitter For Worse Job Posting

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Job Title: Field Sales / Sales Administrator

Location: Geneva, NY

Who We Are:

For Bitter For Worse makes bold cocktails with love, not alcohol. Ours is the cleanest,

most inclusive label in the category. We are a woman-owned company relocating to Geneva,

NY from Portland, Oregon. Our mission is to co-create a healthier, more inclusive culture. We

believe that making things better includes making better things.

As a fast-growing startup, we’re building not only a brand but a culture. Startups aren’t for

everyone, but if you’re looking for a chance to be part of something exciting and transformative,

we’d love to meet you.

Who You Are:

  • Entrepreneurial Spirit: You love a challenge and enjoy taking initiative.
  • Sales-Driven: You love closing deals and building strong relationships.
  • Organized & Adaptable: You keep things on track but can pivot when needed.
  • Located Near Geneva, NY: You’re based within an hour’s drive.
  • Self-Starter: You don’t need to be told what to do—you take action.
  • A Great Communicator: You’re clear, transparent, and build trust with ease.

Our Values:

  • Proactive & Motivated: We love people who take ownership of their work.
  • Clear Communication: We believe in being transparent and aligned.
  • Adaptable & Growth-Oriented: We’re always learning, evolving, and ready to adjust as we grow.

What You’ll Do:

  • Grow Sales: Increase sales in existing accounts and find new business.
  • Build Relationships: Reach out to retailers, send samples, and follow up.
  • Get Out There: Visit accounts across the Finger Lakes and Upstate NY.
  • Work with Distributors: Help expand our reach through strong distributor relationships.●
  • Brand Representation: Represent the brand at events and demos.
  • Stay Organized: Track leads, submit forms, and report weekly.

What You Bring:

  • Sales Experience: Background in sales is essential; beverage and/or distribution experience is a significant plus.
  • Strong Organizational Skills: You’re detail-oriented and follow through.
  • Tech-Savvy: Comfortable with Google Sheets and CRMs (HubSpot experience is a plus).
  • Self-Motivation: You’re independent, ready to travel, and take charge of your work.
  • Physical Stamina: You can safely lift up to 40 pounds.
  • Experience & Education: A college degree is a plus, but your sales experience is what matters most.

What We Offer:

  • Growth & Opportunity: Be part of a fast-growing company in an exciting market.
  • Flexibility: Enjoy a flexible schedule with hybrid work options.
  • Benefits: Health coverage and paid time off to take care of yourself.
  • Compensation: $44,000 – $50,000, based on experience.

Apply Now:

If you’re passionate about sales, relationship-building, and making a meaningful impact with a

company on the rise, we want to hear from you. Bring your energy, ideas, and entrepreneurial

spirit to For Bitter For Worse and join us in creating a healthier, more inclusive world.

Send resume to Shelley Elkovich, [email protected]